Welcome to the weekly Monday Marketing Must Do #5. Ready?
8am - Read this newsletter
8:30am - Get your holiday cheer on!
This is IT! For those of you who love the social aspect of home care marketing, your week has arrived. For 51 weeks of each year we preach professional selling, asking for the referral, no food or gifts....this week the rules are turned upside down.
You have reached the stage (as of last Friday) of referral source mental non absorption. That is, this week you will do no educational selling. Nothing you say or present of an educational nature is going to be membered this close to the holiday....so save it until January. This week is your chance to say a sincere "Thank You" to those you have worked with....and even those you hope to start working with in 2018.